Podcast: Supply chain predictions for 2026

In this episode of Great Question: A Manufacturing Podcast, MH&L chief editor Dave Blanchard takes a look at top supply chain trends from ASCM, JBF Consulting, FourKites, SC Codeworks, and TrueCommerce.
Jan. 20, 2026
13 min read

Key Highlights

  • AI adoption will be steady, not instant. Manufacturers should focus on ROI-driven use cases, strong data foundations, and problem-first AI strategies.
  • Planning and execution are converging. Integrated systems and digital twins will help plants align production plans with real-world capacity constraints.
  • Volatility is the norm. Resilient supply chains will rely on agile sourcing, flexible warehousing, and scalable automation to handle demand swings.
  • Automation is reshaping the workforce. Repetitive tasks decline as roles shift to oversight, maintenance, and analytics, improving safety and retention.

AI is getting better at predicting potential outcomes, but the technology still isn’t as reliable as humans at coming up with predictions that put everything into context for what it all means. In this podcast, Material Handling & Logistics chief editor, Dave Blanchard, takes listeners on a fast-paced tour of predictions for what the supply chain will look like in 2026 and beyond, featuring insights from some of the industry’s best thinkers and thought leaders.

Below is an excerpt from the podcast:

Welcome to the latest episode of Supply Chain Insider, part of the Great Question podcast series produced by Endeavor Business Media’s Manufacturing Group, a division of EndeavorB2B. Here’s where you’ll get news, information, and compelling conversations on the latest developments in supply chain management. I’m Dave Blanchard, editor-in-chief of Material Handling & Logistics, which you can find at mhlnews.com. Welcome to the podcast.

It's a new year and even though it feels like we haven’t had a chance to catch our breath from all the flurry of activity in 2025, a new year means a fresh set of predictions from various sources and pundits. So in this podcast, we’re going to take a look at some of the supply chain-focused predictions, to give you an idea of what’s in store for us all in 2026.

First up, in a recent article for MH&L, Tara Buchler, principal of strategy with JBF Consulting, offers 10 Predictions That Will Redefine Logistics Technology by 2030. Quoting from Tara’s article, here’s a quick run-through of her 10 predictions for the next five years:

1. Artificial Intelligence Will Be Everywhere but Adoption Will Be Incremental. By 2030, Tara writes, copilots, natural language queries and machine learning-driven forecasting will be embedded into most platforms. The next frontier is agentic AI—autonomous agents capable of orchestrating workflows across multiple systems, evolving from copilots into semi-autonomous actors managing tendering, exception handling and policy enforcement. She recommends that companies must filter hype, prioritize ROI-driven use cases, and prepare for steady layering of capabilities while positioning for AI agents to eventually operate across systems.

2. Throwaway Code Will Become Normal. With generative AI, low-code platforms and AI agents, enterprises will spin up lightweight connectors and apps in days. These tools may only last 12–18 months but will still deliver meaningful value. “Throwaway code” will no longer be seen as a liability—it will be a competitive advantage.

3. Company-Specific/Bespoke Applications Will Become Practical Again. By 2030, AI-assisted development will make it viable for companies to build applications designed to fit their businesses like a glove from the start, rather than endlessly customizing vendor platforms. Unlike today’s bolt-on and config-heavy customizations, these applications will combine company-specific logic with domain accelerators to deliver speed, fit and flexibility. Enterprises won’t be locked into generic workflows; instead they’ll shape systems around their own rules and networks.

4. Consulting Will Shift from Implementation to Design and Orchestration. As AI automates much of the coding and configuration work, the role of consultants is changing. The real value is no longer in technical implementation but in product-style thinking, solution design, orchestration, and change management. Consultants will need to translate operational needs into AI-enabled solutions, guide prompt engineering, and reimagine workflows across systems.

5. Data Finally Takes Center Stage. Over the next five years, companies will fund continuous data governance programs rather than one-off cleansing projects. Without consistent master data quality, AI agents cannot deliver accurate or optimal outcomes.

6. Execution and Planning Will Finally Converge. By 2030, the integration of planning and execution will become reality. Vendors are already moving toward unified platforms, and agentic AI will act as an orchestration layer, dynamically closing the loop between planning and execution. Crucially, this is about collaborative planning—it’s about building plans with execution constraints in mind. For example, a merchandise promotion must consider whether transportation capacity, lead times and warehouse throughput can realistically support it.

7. Business Rules Must Be Digitized. Many leading companies are already codifying business rules into systems, but by 2030, this practice will become the norm across the industry. AI cannot act on policies that live in binders, spreadsheets, or tribal knowledge. Carrier selection rules, customer service commitments, procurement standards, and compliance requirements must be digitized to enable autonomous execution at scale.

8. “Cloud Native” Will Fade as a Differentiator. By 2030, cloud vs on-premise debates will be obsolete. Outside highly regulated industries, most organizations will run on Software-as-a-Service. Differentiation will move to orchestration, composability and AI agent layers.

9. Volatility Will Be the Only Constant. Freight markets will remain volatile—with cycles of driver shortages, surges and slumps persisting. The safe prediction is not stability, but the need for flexibility. Tara advises that companies should invest in nimble TMS/WMS solutions that can scale up or down, with AI agents supporting rebalancing and scenario testing in real time.

10. U.S. Sustainability Adoption Will Lag. By 2030, U.S. shippers will still lag Europe in sustainability adoption. Despite emissions calculators and optimization tools, cost will remain the dominant decision factor in the U.S., while regulation and customer pressure push Europe ahead.

Summing up, Tara predicts that the next five years will be defined less by revolutionary new technologies and more by how those technologies are applied. Agentic AI and autonomous agents will reshape how logistics systems are designed, integrated and used. The winners will be those who invest in data, design and adaptability, turning predictions into long-term competitive advantage.

Contributors:

About the Author

Dave Blanchard

During his career, Dave Blanchard has led the editorial management of many of Endeavor Business Media's best-known brands, including IndustryWeek, EHS Today, Material Handling & Logistics, Logistics Today, Supply Chain Technology News, and Business Finance. In addition, he serves as senior content director of the annual Safety Leadership Conference. With over 30 years of B2B media experience, Dave literally wrote the book on supply chain management, Supply Chain Management Best Practices (John Wiley & Sons, 2021), which has been translated into several languages and is currently in its third edition. He is a frequent speaker and moderator at major trade shows and conferences, and has won numerous awards for writing and editing. He is a voting member of the jury of the Logistics Hall of Fame, and is a graduate of Northern Illinois University.

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