Changing Workforce / Career Development

Overcoming manufacturing's marketing problem

By Smart Business

Feb 02, 2017

Get Plant Services delivered to your inbox Monday through Friday! Sign up for  Plant Services' complimentary Smart Minute (Monday-Thursday) and Smart Digest  (Friday) e-newsletters to get maintenance and reliability know-how you can put  to use today, plus the latest manufacturing news from around the Web, white  papers, and more. Learn more and subscribe for free today.

Northeast Ohio manufacturers continue to face challenges when it comes to finding both the general and skilled labor needed to meet production demands.

According to a 2015 TeamNEO report that focused on Summit County manufacturing jobs, 72.5 percent of tool and die makers are older than 45, and the numbers are similar for industrial machinery mechanics, chemical plant and system operators, and more.

“I think manufacturing has an image issue,” says Jenny Stupica, a member of the executive committee of the board of directors for ConxusNEO and human resources manager for SSP. “It’s seen as low skill, an unsafe environment, low tech, none of which are true.”

Read the full story at